Branding Discovery

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Branding Discovery Form

Company name

What does your company do?

What is your key target market, including demographic? (age / location etc.)

What makes you different from similar companies in the same market?

Name 5 keywords that come to mind when describing your brand?

What is the primary outcome / goal of this project?

What should someone feel when seeing your brand?

What does your website need to do, what is the purpose?